I don’t know how this started, but every time I get in the car with my kids, my daughter shouts: “Tell me a new Mor’du story, mama!”
Mor’du is a cartoon bear from the Disney movie, Brave. My three-year-old is suddenly fixated on him. After a week’s worth of car rides, I start to worry: How can I keep telling more stories about Mor’du? She wants a new story each time—sometimes more than one, if the car ride is long and my stories are short. When you consider that we’re in the car at least twice per day…that is a lot of Mor’du stories.
(And if you’ve spent any time around a three-year-old, you know that telling her a new story is actually easier than telling her there are no more Mor’du stories.)
So I keep creating new stories. I shift perspectives and circumstances, times of year and locations. At this point I tell at least two new Mor’du stories each day, and I haven’t run out yet. And I’ve learned an important lesson:
We all have more stories in us than we realize.
If you’re afraid to start a school blog because you feel like you have nothing to say, or that you’ll quickly run out of topics to blog about—your fears are unfounded, my friend.
If your website doesn’t tell your school’s story because you feel like you simply don’t have one—you guessed it, wrong again. Regardless of how deep it’s currently buried, you have a story—and it’s the propellant that will help you reach those marketing and admissions goals.
Story matters. And I’m not just saying that because I have an obsessed three-year-old.
My three-year-old isn’t the only one craving a good story—your audience is, too.
We can help you craft a story that connects with your audience, increases inquiries and boosts enrollment. Learn how.