The Ultimate Resource for School Storytelling Success

Ready to transform your school story from reserved to remarkable? Sign up to access our FREE library of school storytelling ebooks, worksheets and on-demand tutorials — created specifically for school marketers.

Premium Workshops

  • Audience-First School Storytelling Kit
    Audience-First School Storytelling Kit

    Want to learn exactly how to win over dream families with breakthrough school storytelling? This on-demand kit includes instant access to:

    • In-depth video workshop
    • Workshop workbook
    • Family survey template
    • Email template
    • Voice of Customer research spreadsheet
    • Audience persona template
    • Sample dream family persona
  • School StoryPlan Workshop
    School StoryPlan Workshop

    This live, personalized workshop with Emily Cretella will help you discover the story you’re telling, uncover your biggest opportunities, and develop a plan for storytelling success.

    • Virtual workshop with your marketing/admissions team
    • Marketing audit
    • School story recommendations
    • Custom content marketing action plan

Browse Our Free Library

  • Dream Family Magnet Worksheet
    Dream Family Magnet Worksheet

    Use to accompany Cursive’s “Dream Family Magnet” Workshop to learn specific ways to attract dream families with digital content.

    Sign Up to Download!
  • School Marketer’s Guide to Content Marketing
    School Marketer’s Guide to Content Marketing

    Learn content marketing basics, see school storytelling examples, access our favorite tools & start building your content strategy.

    Sign Up to Download!
  • School Website Story Audit Workbook
    School Website Story Audit Workbook

    Transform your school’s website content: review, analyze & edit your online story to better attract dream families.

    Sign Up to Download!
  • Your School’s Essential Editorial Calendar
    Your School’s Essential Editorial Calendar

    Take control of your school’s content strategy. Use this template to plan topics and assets, divide workload, track results and organize ideas.

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  • School Blog Vision Worksheet
    School Blog Vision Worksheet

    Learn how to write a school blog vision statement: one compelling statement of worth that sets your blog apart and helps attract the perfect audience.

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  • The Big Workbook of eBook Ideas
    The Big Workbook of eBook Ideas

    Brainstorm with us! This workbook includes prompts and ideas that will help you generate endless ideas for ebooks that will appeal to your dream families.

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  • Swipe Workbook for Schools
    Swipe Workbook for Schools

    Steal these big-brand ideas and make them your own! Use this workbook for inspiration and ideas when your school content is feeling uninspired.

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  • The
    The "So What?" Test Worksheet

    Use this exercise to test your current content and craft a compelling narrative that truly resonates with your audiences.

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  • Strengthen Your Story - Workshop Worksheet
    Strengthen Your Story - Workshop Worksheet

    Use to accompany Cursive’s “Strengthen Your Story” Workshop, and get specific tips and action steps to improve the story you’re currently telling.

    Sign Up to Download!
  • School Content Audit Worksheet
    School Content Audit Worksheet

    Use our School Content Audit spreadsheet to track and organize your content, so you can reuse, repurpose, and fill in any gaps in your school’s content.

    Sign Up to Download!

It’s time to break through. Sign up now for instant access to our FREE library of school storytelling ebooks, worksheets and on-demand tutorials.

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