You waited until the last minute again, didn’t you? And that notoriously hard to shop for marketing professional in your life is running the risk of getting an As-Seen-On-TV gift from Walgreens again, aren’t they?
Calm down, because we have you covered with eight of the best gifts your marketing friend could dream of.
#1) The ultimate content marketing book
Joe Pulizzi’s Epic Content Marketing is still the go-to content marketing book. Just don’t gift it without including a highlighter—this is one book they’ll refer back to again and again.
#2) Creative encouragement
Creativity can feel weird and uncomfortable at times—and that’s probably why so many new ideas never see the light of day. If you want to give a self-confidence boost that’s packed with inspiration and is also a great book to read to the kids at bedtime, What Do You Do With An Idea? is the answer.
#3) Hot coffee 24/7
Emily introduced me to the Mr. Coffee Mug Warmer, and I’m forever in her debt. How I lived so long without a device that keeps my coffee warm as I put fingers to keyboard, I have no idea.
#4) An inspirational mug
This “I have a story” mug is a great reminder that it’s all about the story (and that yes, we all have one!).
#5) A special notebook
Get your favorite marketer a place to write down not just today’s to-do list, but her vision for the future (and how to get there). HomeGoods and Etsy are our favorite places for unique notebooks that are worthy of our most important thoughts.
#6) The ultimate storytelling tool
Storytelling is a craft, and it’s fun. But sometimes we lose the magic in the midst of brand storytelling. That’s the benefit of Storymatic, the game that prompts players to create unique stories while helping hone skill.
#7) A coffee
Did you know you can tweet a coffee to anyone on Twitter? Amazing. The folks at Starbucks have made it possible, and it’s the perfect way to say thanks or send some virtual holiday love. There’s nothing a hard-working marketer needs more than a coffee (well, maybe a drink).
#8) The gift you probably can’t get (but if you can, I’d like one, please)
Have you seen the Advertising Against Humanity expansion pack for Cards Against Humanity? Created by The Juggernaut, an agency in Toronto, it’s blown up into THE must-have gift for creatives everywhere. Unfortunately, if you don’t already have one in your hands, you’re probably not ever going to. The limited print run has already been gifted to lucky industry pros. The Juggernaut is exploring another print run, but says they’re not for sale. Still, I’m holding out hope.
The best gift you can give your 2015 content marketing plan is a solid strategy and action plan. Contact us if you’d like to chat about how we can help you make it happen.
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